Quick Answer: Redback is a real robot mower manufacturer, founded in 2000 and built by Ningbo NGP Industry Co., sold in the US under the MowRo brand name and distributed out of Cedar City, Utah. Unlike most budget or dealer-only robot mower brands, MowRo’s RM24-series mowers are actually listed on Amazon.com, plus Home Depot and Lowe’s, typically running $399 to $1,100 depending on the SKU and sale timing. The catch: every current model tops out at a quarter acre (10,890 sq ft) on a buried boundary wire, with no wire-free or RTK option and no bigger model to grow into — the tightest coverage ceiling of any brand covered on this site.
If “Redback robot mower” or “MowRo robot mower” turned up in a search and you’re wondering whether it’s a legitimate product or a knockoff, it’s the former — just sold under two names that don’t always show up together in marketing copy. Here’s the honest 2026 picture of what Redback/MowRo actually sells, what it costs, and where it fits against the budget-tier brands already covered here.
Redback and MowRo are the same brand, sold under two names
Redback has been building electric outdoor power equipment since 2000, manufactured by Ningbo NGP Industry Co., and is best known for its robot lawn mower line. In the US, that line is sold and marketed under the MowRo name, with US operations based in Cedar City, Utah — so a listing that says “MowRo” and one that says “Redback” can be describing the identical machine. That naming split is the main reason this brand is easy to miss even though its mowers have real retail distribution.
What sets Redback/MowRo apart from other budget-tier imports on this site is distribution: it isn’t dealer-only. The RM24SMRT, RM24SMRTEXT, and RM24PRO variants all show up as direct Amazon.com listings, alongside Home Depot and Lowe’s product pages — no authorized-dealer phone call required, no install-visit scheduling. That puts it in the same buy-it-and-it-ships-in-two-days category as Worx Landroid and Greenworks, not the Ambrogio/Honda Miimo dealer-network category.
MowRo RM24 lineup at a glance
| Model | Key difference | Coverage | Navigation | Typical price |
|---|---|---|---|---|
| RM24 | Base model | 1/4 acre | Boundary wire | ~$399-$649 |
| RM24SMRT | WiFi app control | 1/4 acre | Boundary wire | ~$599-$799 |
| RM24SMRTEXT | WiFi + boundary extension kit | 1/4 acre (expandable wire run) | Boundary wire | ~$699-$899 |
| RM24PRO | Bluetooth app + ultrasonic sensor, metal detection plate | 1/4 acre | Boundary wire | ~$799-$1,100 |
Every variant shares the same core hardware: a 9.5-inch cutting width across three two-sided blades, adjustable cutting height from 1 to 2.5 inches, a 28V/4.0Ah lithium-ion battery, a rain sensor, and IPX4 water resistance rated for roughly 65 dBA of operating noise, per MowRo’s product listings.
What you’re actually buying: a genuinely cheap, genuinely capped mower
MowRo RM24 / RM24SMRT (entry tier)
- Covers up to a quarter acre — a real number, not a marketing rounding-up, and it matches almost exactly what the Worx Landroid M is rated for.
- Backed by a 2-year warranty on the mower and 1-year on the battery, per Redback's official MowRo FAQ page.
- Slope rating varies by listing — MowRo's own site cites up to 50% grade capability, while the RM24PRO's Amazon listing specifies 20 degrees (roughly a 36% grade); check the specific SKU's listed slope rating before buying for a hilly quarter acre rather than assuming the higher number applies.
- No RTK, no GPS, no wire-free option on any current model — installation means burying a perimeter wire once, the same as a Worx Landroid or Husqvarna 305.
Comparing the MowRo’s Amazon listing against a Worx Landroid’s spec sheet takes a minute once you know which numbers to trust — start a free Audible trial and get your first audiobook free while you cross-check slope ratings and coverage before deciding between them.
RM24PRO — the ceiling of what Redback/MowRo offers
MowRo RM24PRO
- Adds an ultrasonic obstacle sensor and metal detection plate on top of the base RM24's boundary-wire navigation — a meaningful safety upgrade, not a cosmetic one.
- Still capped at a quarter acre — even the top-tier MowRo model doesn't scale up to a half-acre or full-acre lawn.
- At the top of its price range, the RM24PRO overlaps with the Worx Landroid M's typical street price, which is where MowRo's cost advantage narrows or disappears.
Redback/MowRo by the numbers
- 2000: The year Redback was founded as an outdoor power equipment brand, manufactured by Ningbo NGP Industry Co.
- 1/4 acre: The coverage ceiling on every current RM24 variant — the smallest maximum coverage of any brand reviewed on this site, with no larger model to move up to.
- 2-year / 1-year: MowRo’s warranty split — 2 years on the mower, 1 year on the battery, per Redback’s official MowRo FAQ.
- $399-$1,100: The realistic Amazon/Home Depot/Lowe’s price spread across the four current RM24 variants, depending on sale timing.
The bottom line
Redback — sold in the US as MowRo — is a legitimate, Amazon-available robot mower brand, not a knockoff or a dealer-only import: the RM24 line ships directly from Amazon, Home Depot, and Lowe’s, typically for $399 to $1,100 depending on the variant and sale timing, backed by a 2-year mower warranty. Its real limitation isn’t legitimacy, it’s ceiling — every current model caps out at a quarter acre on a buried boundary wire, with no wire-free, RTK, or larger-coverage option to grow into. For a genuinely small, flat, quarter-acre-or-under lawn where price is the deciding factor, that’s a fair trade. For anything bigger, or if you want RTK/wire-free navigation, see our best budget robot lawn mower roundup and best robot lawn mower for a quarter acre guide, or compare directly against the Worx Landroid — the closest same-price, same-coverage rival, with a longer track record and a wire-free Vision model to move up to later. Start with our best robot lawn mower pillar for the full field of Amazon-available picks across every yard size and budget.